Editorial Policy
EiwayShop publishes buyer-intent beauty content focused on comparisons, checklists, practical routines, and product decision support. Articles should help readers decide whether a product category or product type fits their needs.
- No unsupported medical claims.
- No fake ratings, fake testing claims, fake user reviews, or invented dermatologist approval.
- No copied retailer descriptions.
- Affiliate disclosure must appear near recommendations and purchase buttons.
- Product recommendations must be reviewable and source-backed before publishing.
Language should stay careful: products may be described as suitable for, designed for, best for, or potentially helpful for a practical routine when supported by product information.
Editorial quality checklist
- Original commentary is present.
- Clear buyer intent is present.
- Affiliate disclosure appears near recommendations.
- No unsupported medical claims.
- No copied retailer descriptions.
- At least three internal links are included.
- A useful comparison table or checklist is included.
- No fake ratings or fake testing claims.
- Links work and are reviewable.
- Title and meta information are prepared.
- URL slug is clean.
- Content is not thin.
- Clear last updated date is present.